Marketing Manager

July 21, 2022

Job Description

  • Lagos

a Large Pharmaceutical Company - Adexen Recruitment Agency

Adexen was mandated by a large pharmaceutical company to recruit an experienced individual for its operations in the position below:
Job Title: Marketing Manager
Location: Lagos, Nigeria
Industry: FMCG
Job Seniority: Manager
Job Category: Marketing
Employment Type: Full time
Responsibilities

Lead development and execution of strategic marketing plans and manage a team of Product Managers and Specialists for the company.
Develop and manage marketing programs in specific channels, support business objectives, lead acquisition, foster customer retention, execute business development, provide sales support, and advance brand building.
Build marketing programs across different channels and segments in support of our overall strategic business objectives and plans.
Evaluate the impact of marketing programs in achieving stated objectives, including the impact on sales, lead flow, and customer retention.
Identify marketing opportunities by understanding consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
Review and update product pricing based on market conditions.
Lead drafting and dissemination of newsletters and corporate communications to customers and partners.
Develop marketing-related content for Company websites.
Design and implement promotional campaigns.
Build and maintain a customer database.
Liaise with the marketing teams of our suppliers.
Implement other ad-hoc marketing initiatives.
Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications.
Partner with sales and business development teams, other internal stakeholders, and external agencies and vendors.

Desired Skills and Experience

Bachelor's Degree in Pharma, Biology or any related field of study
Minimum of 7 years’ experience in the Marketing role with evidence of career progression.
Prior healthcare-related marketing experience is a strong plus.
MBA degree from reputable business school – a strong plus.
Outstanding oral and written communication skills.
Good knowledge and understanding of strategic marketing concepts, principles, and practices.
Prior experience managing team of product managers.
Excellent problem analysis and solving skills.
Excellent oral and written communication skills.
Good report writing and presentation skills.
Ability to demonstrate a commitment to ethical standards and a high level of integrity.

Skills:

Channel marketing, Brand Development, Product Management, Marketing Strategy, Market Analysis, Business Development, Communication, Marketing, Team Management, FMCG

Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should:
Click here to apply online
Note: We thank all applicants however only those selected will be contacted.

To apply for this job please visit www.adexen.com.

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