Brand Manager

March 1, 2023

Job Description

  • Lagos

Creations Republic

Creations Republic – We are a bubbly team, passionate about telling stories of people and companies using compelling media to connect with their target audience. 
We are recruiting to fill the position below:
Job Title: Brand Manager
Location: Ikeja, Lagos
Job type: Full-time
Key Responsibilities
Business Planning:

Marketing strategy: assist in developing, executing, and owning marketing plans, communication, activity planning, key drivers, and publicity.
Understand strategic marketing plans and execute a creative strategy for the marketing launch of new brands and products, including briefing new assets, creative direction/briefs, sample requests, and asset management.
Develop, execute and assist in day-to-day marketing activities, including local insights collection and synthesis of performance or brand/products.
Perform quarterly brand health checks to ensure forecast is being met and the brands meet expectations.
Develop, execute and assist marketing programs across multiple channels, including TVC, PR, Events, Digital, Social, etc., with a limited budget.

Brand Management:

Work closely with client brands to execute campaigns to ensure full alignment between market needs on deliverables and timings.
Brand and product launch timing, including product life cycle planning, future product planning, and exclusive opportunities.
Undertake relevant market research, e.g., focus groups, report findings, and provide recommendations to relevant stakeholders.
Regularly analyze market data, and report findings to relevant team members.
In conjunction with the sales team, present marketing decks and new product ranges to retailers.
Assist in the planning and executing of internal and external promotional events and materials.
Manage assigned Agency and Brand Relationships
Market analysis, pre-and-post brand performance analysis.
Market analysis, including external stakeholder management ensuring strong relationships, referrals and repeat clients.


3 years of experience in brand management.
Track record of creative development for new and unique products
Excellent written, verbal, and client-facing presentation skills.
Demonstrated ability to execute results against strategy and meet critical deadlines.
Existing relationships with mass, specialty, e-commerce, senior merchants, buyers, distributors, and marketing teams.
Strong knowledge of advertising fundamentals, including brand development, strategy, and management.
Experience implementing brand and license guidelines.
Ability and willingness to travel where and when necessary.
Fluent in Microsoft Office Suite – Word, Excel, and PowerPoint.


NGN250,000 – NGN350,000 net / month.
Annual bonus
performance-based bonus
statutory benefits.

Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should:
Click here to apply online

To apply for this job please visit


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